两岸青年研习直播电商 在共觅机遇中融合发展|办公室强揉秘书处a片视频
1. 办公室枱
中新网宁波7月15日电 (张斌 陈冰曲)“一场成功的直播，就像一场精心编排的舞台剧。”
近日，在浙江省宁波市江北区，宁波(前洋)商学院院长江燕在讲解直播电商时的比喻，让数十名前来学习的台湾青年眼前一亮。
7月13日至14日，为期两天的“甬台电商直播创造营”在当地举行，助力两岸青年共同寻觅直播电商新机遇。
讲解过程中，江燕利用本土案例拆解“短视频引流+直播转化+AI复盘”全链路模型。针对台湾学员需求，她定制了“生成式AI应用”“主流平台对比”等课程，从“黄金3秒开场话术”到“爆款标签打法”，实用技巧让学员们不时低头速记，互动提问此起彼伏。
实践环节更显热闹。
三关六码头的宁波本土品牌沉浸式直播间内，台青盛彰和培郁化身“美食主播”，用现学话术推介年糕片、“脏脏年糕条”；品志和国英搭档叫卖店铺代金券，诙谐讲解点燃氛围，50分钟直播“成交额近千元”。
“00后”台湾应届毕业生宇淇感慨：“大陆直播产业的活力超乎想象，希望把所学分享给更多台胞。”
在甬生活4年的台青雅晴是宁波媳妇，此次研习让她对文创产品直播引流有了新思路：“AI工具能帮台湾文创对接大陆市场，这是以前没试过的路径。”
江北区直播电商产业基础扎实。当地的前洋直播中心集聚1500名网红主播，与各平台深度合作，带动年销售额超600亿元，成为两岸农产、文创“出海”重要通道。
“我们正打造‘直播+’新业态，让共创共享成为融合常态。”江北区台办相关负责人表示，直播电商不仅是商机，更是两岸青年心手相牵的新桥梁。(完)
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